The United States is the last major country left to adopt the metric system; and there seems to be no push for change. This motion graphic piece is here to jump start the idea of metric converting. Our target audience is the general online population but primarily focused on younger individuals (mainly students). The piece includes animated typography, characters, 3D, infographics, along with a live action puppet and narrator all working together to create a fun learning experience.

// team
ivan cruz / creative director/special effects
alex galanis / producer/animator
ira pietojo / script editor/animator
eugene lee / character design
eunice kim / prop designer/animator
edmund liang / concept artist/animator

// narrator
dave simmons



Showcased in IDN's v18n4


// class / independent study // professor / ming tai // term 6

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